EB Display
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Pop-up Displays
As a child, I loved pop-up books. They made a brought the
book to life with the
turn of every page. In Disney's Pinocchio when Monstro the whale
swallowed Gephetto, I jumped because he leaped right out of the book.
That is the point with Pop-up displays. You want the product they are
selling to leap out at the customer.
With interaction experiences, some elements stay with you. The pop-up
displays
you encounter in retail stores, trade shows, and other such venues,
should have
the same lasting effect. A positive lasting impression will always yield
excellent
results.
The 3D or Cinemascope movie is the most common form of pop-up displays.
The reason is that they jump out at you, just like the pop-up books.
Some presentations incorporate screen with a curved styling, which can
be used either as a tabletop or floor exhibitions. Changeable designs
generally feature fabric or photo columns, header panels, and
backlighting fixtures to enhance the standout effect.
Any informational source can be presented as a one-dimensional display,
turn it
into stereoscopic, and the viewer becomes involved. Think of it in
another way,
if a fifth grader presents a project on the middle ages which consist of
his report
and a crudely drawn poster of a castle, this project doesn't stand out.
However,
if he presents that same report only instead of a one-dimensional
drawing, actually builds a castle out of Styrofoam or some other
material, making his visual aid three-dimensional, it gets noticed and
probably a lot better grade. The same idea holds true for pop-up
displays. They attract attention and leave a lasting impression on the
customer.
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